Join The Movement
Let's Change The World
Vivid Roots is a lifestyle brand on a mission to inspire people to LIVE VIVIDLY and create a sustainable impact in the world.
We do this by selling awesome gear here on our website and taking people on life-changing impact adventure trips. Everything we sell helps provide people in need with clean WATER FOR LIFE!
Vivid Roots promotes the pursuit of happiness through; adventure, helping people, passion, authenticity, good times and hard work!
We believe that each and every person deserves the opportunity to Live Vividly.
Unfortunately, nearly 1 Billion people lack access to clean water, and may never receive this chance. We donate approximately 10% of our revenue to clean water initiatives in Guatemala & Ecuador.
We have teamed up with multiple Rotary clubs & the non-profit Water For The Americas to implement sustainable clean water systems in developing countries.
The Founding Team
Vivid Roots was founded after a backpacking trip in the mountains of Idaho the summer of 2013 by four college students who wanted to share their zest for life.
Part of living a full and vivid life is helping people less fortunate, so we created a model that gives people the opportunity to maximize positive social impact through each purchase.
If we all do a little, we will change a lot.